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The Activated Leader™ | Issue #36

In this issue:

The email was already written.

Subject line:
"Change of plans — need to reschedule."

It was a Tuesday night in late January.

My daughter was in bed. I had my laptop open, a cold cup of tea on the desk, and a list of 11 things that felt more urgent than a yoga retreat I'd committed to three months earlier.

The business was gaining momentum.
Client calls were stacking up.
My March content calendar was blank.

So I did what high-achieving leaders do when we're overwhelmed.

I prepared to abandon the thing we need most.

What I actually found there

I'm not going to romanticize this. The first day was uncomfortable.

I'm someone who is wired to produce. To move. To build. Five days of stillness didn't come naturally. My brain kept drafting content. My fingers kept reaching for my phone.

But somewhere between the first morning practice and a journal entry I wrote on day three — sitting cross-legged on a mat, watching the light shift through the window — something released.

Not dramatically. Not in the way the Instagram version of retreats promises.

It was quieter than that.

It was the moment I stopped justifying my presence there and just... arrived.

And in that arriving, I found the clearest thinking I've had since the day I left Google.

Not about strategy. Not about content. Not about revenue.

About intention.

About the difference between building something shaped by fear — fear of slowing down, fear of irrelevance, fear of what people will think if you pause — versus building something shaped by purpose.

That's what I call Return on Intention. And I had lost sight of mine somewhere in the momentum of January.

The retreat gave it back.

Why this matters for you — even if you're not going on a retreat

What I found on that mat is the same thing I watch high-achieving leaders chase in back-to-back strategy sessions and never find.

Clarity about the gap between what they're delivering and what they're actually being seen for.

You're hitting your numbers. You're managing the chaos. You're the one they call when something's on fire.

And somehow you're still not in the room when the real decisions get made.

That gap is real. It has a name. And it doesn't close by working harder.

It closes when you stop executing from fear and start leading from intention.

The retreat showed me that in five days of silence.

Most of my clients find it in 60 minutes.

The 3 questions that stopped me from hitting send

Before I closed that laptop on that Tuesday night in January, I ran three questions I now use with every client standing at a crossroads.

Question 1: What is the real cost of not going?

Not the financial cost.

The compound cost.

Every time you override a commitment to yourself, you pay what I call the Activation Tax — the accumulated interest on every "not yet," every "next quarter," every "once things slow down."

I've watched executives calculate this number.

The look on their faces when they see it never gets easier to witness.

I calculated mine that night.

It was higher than the cost of the retreat.

Question 2: What story am I telling myself — and whose voice is it in?

When I examined my "I can't go" list, I recognized those objections.

They weren't mine.

They were the voice of a system that rewarded my presence over my perspective.

Busyness as belonging.
Execution as identity.

I had left that building.

I hadn't left that mindset.

Question 3: If this decision mattered in 10 years, what would I choose?

Not 10 days.

10 years.

That question ended the debate every time.

This month, I'm celebrating a different kind of courage

March is Women's History Month.

And I'm not doing a highlight reel.

This month, I'm celebrating women who had the courage to choose differently.

The woman who turned down the promotion she'd worked six years for.
The executive who took the sabbatical when the business case said no.
The senior leader who walked away from the title she'd spent a decade earning — and found out what she was actually worth on the other side.

Over the next four weeks, I'll be sharing their stories — leaders I've coached, interviewed, and learned from — alongside the frameworks that helped them make the move.

Next week: the woman who turned down her promotion and what she told me in our first session that I've never stopped thinking about.

If this landed — I need your help with something

I've been thinking about what it would look like to create what I found in January — but intentionally designed, for a small group of leaders who are exactly where I was on that Tuesday night.

Not a conference. Not a workshop.

A 4-day immersive retreat built around one outcome: leaving with absolute clarity on what's been keeping you invisible at the strategic level — and a specific plan for what changes when you return.

I just became a Certified PQ Mental Fitness Coach this week. Which means I can now bring the science of exactly why brilliant leaders stay stuck in execution mode — and what dismantles it — into the room with us.

Before I build anything, I want to make sure I build the right thing.

So I have one ask.

Hit reply and answer just one question:

If you could feel completely differently about one thing in your career or your life when you walked out of a retreat, what would it be?

That's it. One question. Your answer shapes everything.

Everyone who replies gets first access when I open it — and I'll share what I'm hearing from the community in next week's newsletter.

The retreat didn't change my business.

It changed what I was willing to build it for.

That's the only ROI that compounds.

Ways I Can Support You or Your Team

1. The Activation Diagnostic
Stop guessing what's keeping you stuck. One paid session. One clear answer. One action plan you can execute this week.
Book your diagnostics →

2. Keynote Speaking
Share this story with your team. They'll see what's possible when you trust yourself.
Book Lilah →

3. Leadership Workshop
Help your team navigate their own transitions with courage and clarity.
Explore here →

"Every time I read this newsletter, I feel like Lilah is talking directly to me. It's shifted the way I think about my career and my life in ways I didn't expect."
— Andrea, Senior Leader

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